With the countrywide lock-down in full swing and the pandemic raging on, OTT and digital platforms are doing their best to entertain people stuck indoors. To follow suit, Times Prime has collaborated with OTT giant ZEE5 to provide new users with six months of complimentary access to their premium content worth ₹599.
Times Prime members will be able to enjoy latest ZEE5 originals like State of Siege: 26/11, Mentalhood and It Happened in Calcutta for no extra cost. The OTT service also has a range of feature films like Commando 3, Hotel Mumbai, among others for the viewers to watch.
The platform also offers over 100 live television channels along with over 1,25,000 hours of viewing across multiple languages.
Manpreet Bumrah, Vice President, Business Development & Commercial, ZEE5 India, said:
To this, Vivek Jain, Business Head, Times Prime added:
The digital medium of entertainment is the only thing helping people to overcome their quarantine blues. According to a recent report, there has been a rise in the viewership across various OTT platforms in India by up to 20%. This rise has been attributed to social-distancing that has been enforced in order to fight this dire situation.